Blog

Vi blogger ivrigt om alt, hvad der rører sig indenfor ny teknologi, digitale trends og fremtidens forbrugere. Uanset om du er tech-geek, ux-freak eller design-dude, finder du masser af faglig inspiration her. Og vi tager glædeligt imod kommentarer og input.


Jesper Boeg
Jesper Boeg

Shared Risk-kontrakter: Innovation med lavere risiko

Shared Risk er et alternativ til traditionelle kontrakttyper. Hør, hvordan det rent praktisk kan udmønte sig.

Stine Engemand
Stine Engemand

Eksemplet på den gode proces - Arla Unika

Her er eksemplet på den gode digitale proces, hvor konceptudvikling, kundeinvolvering, ux og design er gået op i en højere enhed.

Morten Tjerrild Steinbach Jacob Hartung Karin Kalda

Key insight #5 - Know what you manage by measuring

Most companies have clear business goals. However, they fail to look into the customer journey and measure how and why they reach their goals. Why is this so?

Morten Tjerrild Steinbach Jacob Hartung Jesper Bolther

Key insight #4 - Know your emotional business drivers

In our work with customer experience we have found that designing for emotions is not just exciting from a designer’s point of view, it makes good sense to business as well.

Morten Tjerrild Steinbach Stine Engemand Teresa Schilder-Knudsen

Key insight #3 - Know what you want your customers to do with your content

The insight of this week will focus on the desired outcome of what you want customers to do with your content when they interact with your company online.

Jesper Boeg
Jesper Boeg

Det starter med kontrakten!

Ja vi starter med en løgn, for det gør det selvfølgelig ikke helt. Det starter med relationen, indledende dialog, initiel afklaring af behov, samarbejdsmodel osv.

Morten Tjerrild Steinbach Mads Aakjær Lauridsen

Key insight #2 - Know what you want your customers to become

Last week we presented the first of five key insights to improve customer experience, Know what business you are in. This week we will take a closer look at the one thing that most defines your business: how you meet customer needs.

Morten Tjerrild Steinbach

Five key insights to improve customer experience

Over the next five weeks we will present five key insights to help you improve customer experience. These are key insights that we have acquired from our experience working in different sectors during a time of digital transformation.

Hans Haugli
Hans Haugli

Web design trends in 2014

It's that time of year: clairvoyant blog posts about the future. The right time to think up new buzz words like Mega shadows and Mini menus. Here's what I think of web design in the year to come.

Jakob Løkke Madsen
Jakob Løkke Madsen

Frontend 2014. Tre forudsigelser

2013 går på hæld. Det er tid til at kigge i frontend-krystalkuglen og fortælle lidt om de trends og udviklinger, som vi kommer til at lægge særligt mærke til i 2014.